Smash the Sales Funnel for Massive Revenue Growth
Marketo Lead Scoring model & sales lead Qualification model to enable you to keep an eye on the online behavior of your potential buyers and determine whether they are worth pursuing.
With NextRow Digital, you can build a strategy for lead scoring in Marketo that helps your sales team to attract organic traffic and convert them into valuable customers for measurable results.
We Align Marketing and Sales Objectives
To move prospects from one stage of the funnel to another, it is important for your business to have sales and marketing teams on the same page. Our experts align your teams and create a positive environment for leak-proof funnels.
We Use Implicit and Explicit Scoring
Implicit and explicit lead scoring in Marketo helps you understand prospects better. Implicit scoring tracks behavioral actions, while explicit scoring uses demographic info. At NextRow Digital, we use both to keep your potential customers engaged.
We Analyze Lead Scoring Metrics
Examine each lead's objective to deliver a great experience. Our Marketo lead scoring guide helps you identify highly interested prospects ready to transition from leads to buyers. Our metrics eliminate chaos, allowing you to invest time and effort wisely.
We Track Performance to Increase Sales
Monitoring your Marketo lead scoring program gives you key insights into areas for improvement. At NextRow Digital, we track its performance and provide actionable suggestions to continuously optimize your lead qualification process for better outcomes.